Mazda simply cannot stop capitalizing on the popularity of the Mazda MX-5 Miata model. Nothing shows this off more than the fact that, rather than releasing the new 2016 Mazda MX-5 Miata, the Japanese carmaker is teasing us with the Mazda MX-5 Launch Edition. The Launch Edition is hitting the American market in a very limited run—only 1,000 of these cars will be made.
“The MX-5 Launch Edition will give enthusiasts the opportunity to take ownership of one of the very first, very exclusive, 2016 MX-5s to arrive in the U.S.,” said Jim O’Sullivan, president and CEO, MNAO. He goes on to say, “along with the privilege of exclusivity and being among the first 1,000 to take delivery, owners will be able to enjoy one of the purest expressions of open-top driving exhilaration available today as well as our latest entertainment, safety and luxury technologies – many of which are unique among sports cars.”
The Launch Edition comes in an exclusive Soul Red exterior paint color, making it easy to tell which vehicles are the special limited edition and which are the baseline Miata models. If you are a true Miata-lover then don’t hesitate—stop in to Mazda of Lake Charles to check out the Launch Edition!